Use case · Department analytics
One platform for Finance, Sales, Marketing, Product, Support and Operations
Every department exports the same telco data into a different spreadsheet, then argues about whose number is right. neo360 ships dedicated, plug-and-play modules for each team, so the whole organisation works off one source of truth.
Get a demo →The problem
Same data, six different spreadsheets
Telco data sits in silos. The network team has OSS and call records, finance has the ledger, sales has the CRM, marketing has campaign reports, and each one exports the same underlying data into its own spreadsheet. Insight and competitiveness both suffer, because no two teams are looking at the same number.
The result is a familiar standoff: network performance lives in one system, business KPIs live in another, and nobody can see both in one place. Decisions wait on reconciliation instead of being made on the data.
A module per team
Analytics built for each department
The numbers, on the map
P&L and budgeting metrics, cash flows and forecasts, and vendor settlements, in one view.
Targets to closure
Target performance, lead conversion, closure insights and sales forecasts, tracked together.
One view of the audience
A single view of the audience, campaign metrics, conversions and buying patterns.
From launch to benchmark
Competitive benchmarking, product performance and launch insights, side by side.
The whole customer
A one-view customer profile, efficiency KPIs and customer sentiment, on one screen.
Where work happens
Location intelligence, efficiency KPIs and cost optimization, grounded on the map.
Plug and play, not a build project
These are not blank dashboards you have to assemble. The department modules ship with neo360 out of the box, so a team can start from analytics that already speak its language instead of waiting on a custom build.
neo360 reads any source in any format, from OSS and call records to inventory, CRM and business KPIs, and standardises them into shared frameworks. Each department gets its own module, all of them reading the same enriched data underneath.
What it stands on
One organisation, one record
Underneath every module is a single source of truth: a centralized information system that distils intelligence from your existing network and business data. Smart dashboards let teams build custom views on the fly, while gap analysis compares actual performance against the standard. Real-time patterns surface as they happen, and historical trends point to where to optimise next.
Because the data is geo-analytic and telecom-tailormade rather than generic business intelligence, what a department sees is not a chart in isolation. It is its own KPIs read against coverage, sites and the network, on one map-centric platform.
Six teams. One record. One platform.
Every department reads from the same enriched data, so finance, sales, marketing, product, support and operations stop reconciling spreadsheets and start working off one source of truth.
Why it matters
From silos to a shared view
When every team reads from the same record, the conversation changes. Instead of debating whose export is current, departments compare like for like and act on the same picture. Patterns one team spots are visible to the rest, and the gap between network reality and business decisions narrows.
What one platform changes for each team
- 01
One number, not six versions
Finance, sales and operations read the same enriched data, so reports agree instead of contradicting each other.
- 02
Start from a module, not a blank slate
Each team begins with analytics built for its work, rather than waiting on a custom dashboard build.
- 03
Business KPIs on the network
Department metrics read against coverage and sites, so decisions sit on the map, not in isolation.
Proof
Running in a live telco
neo360 is an active platform with a live telco deployment at Vodafone. The department modules are not a concept deck; they run against real telecom data inside an operator.
- Finance
- Sales
- Marketing
- Product
- Support
- Operations
See your departments on one platform.
Walk through the neo360 department modules with our team, on telco data your teams already recognise.
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