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Location Analytics

SmartMarket helps organizations plan its business expansion and retail presence efficiently through visual analytics & other statistical data. It helps organizations select perfect locations using the scientific and location analytics, thereby providing chances of better ROI and store performance.

Key Features & Benefits

  • Provide and compare location ranking against business defined parameters.
  • Finding out catchment areas specific to the business potential.
  • Statistical analysis against each catchment area using external map layers.
  • Plotting and comparing Competitor’s location on Map with existing / planned new locations.
  • Plan location based marketing strategies and outdoor advertisements.
  • Combinies demographic, business, lifestyle, spending, and census data with map-based analytics.
  • Analyze marketplaces to see where to expand or reduce.